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Beyond The Stethoscope

Jan 30, 2019

We are here today with Martin Traub-Werner, CEO of VetSuccess, a membership service for the veterinary industry that provides monthly practice performance reports, quarterly preventative care snapshots, professional consultations, marketing tools and connections to industry leaders and colleagues.

Martin graduated from Cornell with a master’s degree in strategic HR management and he’s worked in a number of different industries for many large Fortune 500 companies and small businesses. Since 2010 Martin has been dedicated to the veterinary industry and in 2013 founded VetSuccess. VetSuccess is dedicated to unlocking the value of veterinary practice data for the industry.

He has presented at national veterinary conferences and regularly speaks to veterinarians and practice managers about practice data and practice management and is a member of the Veterinary Hospital Managers Association and VetPartners.

When not on duty, you’ll find Martin on a spin bike or in his kitchen cooking up a storm for his family and friends.


  2:28 HBR article “True Measures of Success”

  3:08 Financial vs. Non-financial measures

  3:30 Relating “Moneyball” to veterinary practice data 

  5:00 Well Managed Practice Benchmarks and discussion of non-financial measures of success 

  6:10 How to measure what we value using proxy measures

10:00 Align financial health with values and culture 

11:13 Work-Life Integration and why that’s a better phrase than Work-Life Balance

15:10 5 Questions Segment

Q1: What’s your morning routine?  In the evening I always check my calendar and visualize what my next day is going to be. I’m a morning person and spend a couple hours every morning is working, reading, heading to the gym to get a jump start on my day.

18:20 Q2: What’s your definition of success? At any given time you can feel more or less successful, important to look at it, on balance. Get through the day, a day that isn’t full of conflict, you have a meaningful connection with others and you move a project forward. That’s massively successful.

19:50 Q3: What’s your definition of happiness? Not a single definition. It’s a great thought that there are little things in life that make you happy.  Being content with what you’ve got and being grateful for what you have.

21:30 Q4: What do you know now that you wish you would have known 10 years ago? There are decisions you may have to make, but you don’t have to make them right away.  This is a massively important strategic skill, to gather the facts to be more thoughtful.

23:10 Q5: What do you think is the biggest challenge that busy professionals face in their daily lives?  Making time for other people.  There are so many demands on our time, that the ability to make time to connect with others is one of the biggest challenges for busy people today.

Connect with Martin on LinkedIn or via email: 


The Harvard Business Review Published an article in 2012 called The True Measures of Success

Well Managed Practice Benchmark Study

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